Abstract

The digital transformation of business operations is accelerating at unprecedented rates, and companies require agile, intelligent solutions to maintain competitive performance. SMARTBIZ, coordinated by Holded, leverages years of expertise in cloud‐based management software to elevate the maturity of its platform through an intensive program of technology enhancement and user‐driven validation. The project builds on proven automation capabilities—currently achieving up to 95% automation in accounting tasks—and expands them into a fully integrated, AI-enhanced suite that addresses billing, inventory management, project management, and CRM with greater efficiency and precision.

The initiative aims at bridging the gap between laboratory prototypes and real-world application by adopting a user-centric methodology throughout its development phases. In its early stages, the project will refine predictive analytics modules and integrate modular components that allow dynamic adaptation to sector-specific challenges. The enhanced system will offer real-time insights and actionable intelligence to small and mid-sized businesses across industries such as retail, construction, and professional services.

A crucial element of SMARTBIZ is the holistic market validation process, which involves close collaboration with end users to tailor functionalities that meet actual business needs. By establishing robust demonstration sites and pilot environments, the consortium will collect iterative feedback, ensuring the technology not only meets modern digital demands but is also commercially viable. Integration with legacy systems is prioritized to facilitate a seamless transition for businesses of all sizes, while the innovative business model devised during the project will support long-term sustainability and growth in competitive markets.

Underpinned by collaborative excellence, SMARTBIZ brings together a diverse consortium of experts from academia, research, industry, and consultancy. Each participant enriches the project with unique expertise, ensuring thorough testing, rapid scaling, and efficient market exploitation. The outcomes will offer a scalable, cost-effective solution that empowers organizations to make data-driven decisions, optimize workflows, and reduce operational costs while fostering a culture of innovation and digital resilience. Through SMARTBIZ, the novel combination of technology maturation, market adaptation, and comprehensive business planning positions the innovation for rapid uptake and long-term success in the global market.